This article constitutes section 1, part B, chapter 1 of the CIW Website design manager course and briefly covers:an introduction to Web Page Authoring.

Creating Web Pages

Web pages are, usually, written in Hypertext Markup Language (HTML). An HTML page is just a text file with a filename extension of .htm or .html. It is, therefore, entirely feasible to create your Web page using a simple text editor such as Notepad. This is not the easiest way to produce your Web page as it requires you to have a good understanding of HTML.

A quicker and, generally, easier way is using a Graphical User Interface (GUI) editor. This allows you to drag and drop elements onto the page, type in the text you wish and add graphics if you need them. The editor creates the HTML code for you and can produce impressive pages in just a few minutes.

CIW Course Web Page AuthoringWhy Learn HTML?

Although GUI editors may appear to be simple to use, they do not generate the best, most effective, or most efficient, HTML code. So a good understanding of the language will allow you to modify the resulting code from your GUI editor to remove unnecessary or redundant code. Furthermore, most GUI editors don’t keep pace with the evolving HTML standards so cannot utilise the full functionality of the language.

Authoring a web page is about more than the literary content; it includes the style, the images and the responsiveness.

Creating an Accessible Web Page

When you create a Web page you must ensure that it is accessible to visitors of your Web site. Firstly, the web page should be user-friendly and include eye-catching graphics, it should have an intuitive navigation system and good up-to-date content. Secondly, the page should be quick to load and display. Too many graphic images can clutter the appearance and slow the page loading. <.p>

Bandwidth and Download Time

The time it takes for a Web page to download and display is dependant on a number of factors. The size of the page is a starting point, to this you need to add the size of any graphics and any other referenced files, such as JavaScript files and Style Sheet files. Once you have the total file size, convert this to bits (1 byte = 8 bits). Divide this number by the connection speed, usually best to calculate based on a 56Kbps connection speed, to produce the number of seconds the download should take. While this is a good indication, it is always better to measure the time as complex pages may take extra time to render in the browser window.


While this article addresses the technical issues of web page authoring, it in no way guides the writer to the way the actual authoring should be structured.

This information came from the Scheidegger CIW course notes, a course I completed many years ago and is probably ell out-of-date.

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